Miami Boardshop website
Sunset color, a custom board that turns as you scroll, and direct routes to service, builds, parts and ship-in repairs.
See the Boardshop website
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04WEBSITES, DESIGNED AND BUILT
I design the site.
Then I build it.
A cookie brand that opens with a little theater. A board shop in Miami sunset colors. A cabinetmaker’s work filling the screen. I design how each site looks and moves, then build the pages, forms and tools that make it work.
Design, graphics and code since around 1999.
Selected websitesBoard shop / Cookie brand / Woodshop
A different business.
A different approach.
The first few seconds matter. Here are three very different ways into a site, and the decisions behind each.
Utterly Good Foods
Ashley's cookie footage opens the page, a short signup gathers interest in drops and tastings, and a private workspace keeps track of everyone who joins.
Inside Utterly Good Foods
Wooden Beard Woodworks
A hosted design preview for a custom woodshop, opening on reeded white oak and brass and leading into a gallery of named projects.
Tour Wooden BeardWooden Beard
Client website
Close enough to see the grain.
I let the reeded oak, grain and brass carry the opening, then built the gallery around projects with names and places.
Tour Wooden BeardThe portraits on this siteReal photographs,
Real photographs,
AI-generated portraits.
I made these portraits in Image Studio from several reference photographs of myself, including full-body shots. Each portrait and its surrounding objects are separate transparent images, so I can arrange them differently on each page.
Drag the divider to compare a reference photograph with a finished portrait.
- Farmington High
Looking after the school's computers and network with Jacob.
- Cyber Port Station
Working at an internet service provider in Farmington, New Mexico.
- Around 1999
A web design firm for local restaurants, travel and hospitality businesses.
Where the web work began
It started with the school computers in Farmington.
At Farmington High, my friend Jacob and I looked after the school's computers and network for credit instead of taking a regular class. By seventeen I was working with him at Cyber Port Station, an internet service provider in Farmington, and around 1999 we started a web design firm together. I remember the name as Matrix X Solutions, which tells you roughly what year it was.
Most of our clients were local restaurants and travel and hospitality businesses. I mostly did the HTML, graphics and animation while Jacob leaned toward the backend, though we traded jobs when it made sense. There weren't many layers between an idea and the page. You made the image, wrote the markup, worked out the interaction and put it online.
I still like working that way. When I make the graphics and write the code, a visual decision and the way the page actually behaves get settled at the same time.
Website archiveCLIENT SITES, STOREFRONTS AND TWO DESIGN STUDIES
The whole
collection.
Client sites and the storefronts I keep working on come first, followed by two labeled design studies.
GoFuelFreeAn electric-commuting magazine with a ride finder, comparison pages and a calculator for the trips you might not need the car for.Cyborg & Centaur websiteThe company's two mascots lead a layered opening scene, followed by a small interactive demonstration of what systems integration actually looks like.Six sites for used OnewheelsSix Miami Boardshop websites, each built for one kind of used-board conversation: a single sale, a whole collection, a half-finished VESC build, a condition check, a value check and a showroom.Living in Western North CarolinaA design preview for Justyn Thompson's Western North Carolina site, with regional photography, named places and practical guides for anyone thinking about a move.Onewheel Tire GuruAn unpublished Shopify redesign for Onewheel Tire Guru, built around the one question every tire shopper can already answer.Armor-Dilloz onlineThe Armor-Dilloz Shopify store, where the instructions matter as much as the bottles.
No website matches that search.
Media
Behind the design
Where some of this comes from.
The software under several of these sites, the companies behind a few of them, and the photography that trained my eye.
Tell me what
you're making.
Send what you have, whether that's photographs, a logo or just the questions customers keep asking, and tell me what visitors need to do when they arrive. I'll design how it looks, moves and reads, and build the whole thing.
Talk about your website