DevelopmentCreative software

Banetti Studio

Illustration of reference artwork, a color fan and a new image composition.
A creative desk of references, colors and a new composition. Illustration.

Creative work for a business rarely goes in a straight line. An image suggests a better headline, and the new headline makes the image look wrong. Banetti Studio keeps writing tools, image generation and a company's saved brand material in one application, so each round starts from the choices already made and nobody has to dig the logo out of a folder again. I develop the application and its connections to the models behind the writing and image features.

Enhance, Mutate, Refine

The prompt tools are named after three situations anyone who makes images will recognize. Enhance is for a rough idea that needs more detail. Mutate is for an idea that needs a different direction entirely. Refine is for a prompt that's mostly right, with one part that isn't.

All three work on the wording before any image is requested. The starting version stays available with a preview and a way back, so trying a suggestion doesn't cost a phrase that was already doing its job. A good share of my work on these controls went into making each one behave the way its name promises.

A logo plus three references

An image request can carry the brand's logo and up to three more reference images. Those inputs have different jobs. A reference might suggest the composition or the color treatment. The logo is there to identify the business.

Saved brand profiles hold the recurring material together. Someone preparing a presentation, an article image or a report picks the right profile and switches when the job belongs to a different brand.

Earlier images stay in the history. A promising direction has somewhere to wait while another is tried, and a return visit can start from an existing result.

Studio also shaped Image Studio, the image application I built afterward while making this site's portraits. Both keep references and revisions close at hand. Banetti Studio begins with a business and its brand; Image Studio leaves branding optional.

Cory BoehneLet's talk
Creative full-body development portrait of Cory Boehne
03SOFTWARE CASE STUDIES

Software I've built
and how it works.

I've built tools for maintenance teams and company finances, applications that run on local models, image and story software, and games with a little AI in the cast. The problems range from a missing zero in a spreadsheet to a suspect who mustn't reveal the answer.

Building software since the late nineties.

Business tools, games and image software.

Three places
to start.

A Maximo assistant that has to know which release you run. An arcade where one local model plays a different part in every game. An image tool I built while making the portraits on this site.

Dr. Maximo brand character holding a tablet.
AI and reliability

Dr. Maximo

A web application for Maximo and reliability questions that shows its sources, keeps track of the release and reads approved system data without changing it.

Inside Dr. Maximo
Fifteen illustrated game worlds from Tiny AI Arcade.
Interactive experiments

Tiny AI Arcade

Small games and practical tools where the rules stay in charge and the model plays a defined part: suspect, narrator or hint-giver.

Enter the arcade
Personal portrait of Cory, created in Image StudioAI portrait of Cory, created in Image StudioRiding portrait of Cory, created in Image Studio
Creative software

Image Studio

A private image application for keeping one person recognizable across many scenes, with reference roles, saved recipes, masked edits and transparent output.

Inside Image Studio
The Story Scrolls
Alice’s Adventures in Wonderland in Story Scrolls, with John Tenniel’s original illustrations.
Alice’s Adventures in Wonderland in Story Scrolls, with John Tenniel’s original illustrations.
Creative software

An illustrated library with room to make your own.

An illustrated public-domain library, several ways to read and a guided workshop for writing and illustrating a story of your own.

Open The Story Scrolls
  1. Dealerships

    Selling cars showed me what finance and sales software had to do.

  2. Professional Software Systems

    Finance and insurance software for smaller dealerships.

  3. IBM Maximo

    Asset-management work, starting with barcoding software.

Before the current tools

Dealership software led me to Maximo.

I was building, selling and repairing computers by my mid-teens, and did early web work after that. Then came a stretch as an electronics supervisor at OfficeMax and several years selling cars at Casa Chevrolet in Albuquerque.

The car lot turned out to be good preparation. At Professional Software Systems, I built finance and insurance software for smaller dealerships, including buy-here-pay-here loan handling and sales tools. One of those tools compared amortization scenarios to show when a different use of a customer's money could benefit both the buyer and the dealership. I had worked the sales floor, so I knew what those screens needed to show.

The oddest problem involved driver's license numbers. Some states built their identifiers with Soundex patterns, and each state had its own variations. Inside the dealership workflow, we reverse-engineered those patterns and worked through the exception rules one state at a time.

A contracting connection then brought me into IBM Maximo, writing barcoding software. After that I left the industry for a while to travel and study, starting at San Juan College around 2005 and moving on to New Mexico Tech. Banetti brought me back to software.

How that experience grew into technology leadership

All the software stories.

Explore the applications, experiments and server work, including the private prototypes and the decisions that shaped them.

11 entries
Related work

The design, the businesses
and the skills behind the builds.

There's more to a project than its software: the identity it needs, the business it serves and the people who have to use it.

Build something

What needs
building?

Tell me what the software needs to do, what data it touches and where the current process breaks down. I'm glad to work through the details with you.

Tell me what needs building